Impulse purchases account for large portions of floral sales, so floral display cases must be brightly lit to attract customers. Often however, the right lighting is not used, and displays have an over emphasis on yellows while most other colors are washed out and faded. Additionally, hot spotlights, accent lights, and task lights cause fresh flowers to wilt and dry out.
Promolux LEDs emit less physical heat than regular LEDs (and fluorescents for that matter) and filter portions of visible spectrum that damage fresh flowers. The balanced spectrum of Promolux LEDs make them ideal for floral merchandising; every color is shown equally, colors pop and are vibrant!
When it comes to fresh floral merchandising and protection there is simply no other LED that can compare to Promolux.